I’ve had the pleasure of working with 50 clients so far on local SEO (as of very recently). The best part has been helping good people make some rain. The second-best part is I’ve been able to learn a lot and get better at what I do. Some of … [Continue reading] about 50 Local SEO Lessons from 50 Clients
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Google Review Filter Fail
People’s exhibit “A”: Yes, I can see that the review is from 4 years ago, and apparently has been grandfathered in. (Though, as I recall, even 4 years ago Google had some way to filter reviews.) Maybe the review is from a legit (but … [Continue reading] about Google Review Filter Fail
Local SEO “Substitutions”
I’ve always liked the part of cookbooks with the “substitutions” chart. It’s a life-saver for those of us who buy all the right ingredients at the market but gobble up half of them before we can cook anything. One reason I like the substitutions … [Continue reading] about Local SEO “Substitutions”
Yelp Ranking Factors
For a while I've pondered a simple question: how does Yelp.com rank the businesses listed on it? A few of my clients have wondered that, too. They’ve asked, “Phil, my local rankings in Google are great, but why am I only on page 2 of Yelp for my … [Continue reading] about Yelp Ranking Factors
17 Questions with Darren Shaw – Creator of the Local Citation Finder
Recently I had the pleasure of grilling Darren Shaw of Whitespark.ca about his “Local Citation Finder” – the ultra-handy local-search optimization tool he created. If you’ve spent more than a few minutes grappling with local SEO, you’ve probably … [Continue reading] about 17 Questions with Darren Shaw – Creator of the Local Citation Finder