Note - 10/31/16: I've released the 3rd edition. You can get it here. If you're on my email list and didn't get the link to the 3rd edition, email me. About time, huh? For roughly the past 18 months I’ve wanted to write a 2nd edition of my free … [Continue reading] about 2nd Edition of Free 7-Step Guide to Local Search Visibility
Blog
Yelp: "Filter" Is Now a Dirty Word
Yelp has stopped referring to reviews as “filtered.” Go to the Yelp listing of any business that had some of its reviews gobbled up, and scroll down until you find the little gray link right below the “Write a Review” button and below any reviews … [Continue reading] about Yelp: "Filter" Is Now a Dirty Word
Why Does Your Business Deserve Success in Local Search?
What’s really different about how you’ve represented your business online? Do you have 100+ blog posts that help make a potential customer’s life a little (or a lot) easier? (Update - January 2014: here are 100 practical ideas for blog … [Continue reading] about Why Does Your Business Deserve Success in Local Search?
Should You Accept a Custom URL for Your Google+ Local Page?
When I got a custom URL for my personal Google+ page recently, my reaction was “Oh, cool.” If you’re a business owner who’s been offered a custom Google+ URL for your local listing, your reaction is or was probably similar: it’s not an earth-shaker, … [Continue reading] about Should You Accept a Custom URL for Your Google+ Local Page?
The One Truth about Local SEO I Wish Everyone Understood
…is this: You can’t define what “local” is, in terms of where you rank. In other words, you can’t pick exactly which cities you’ll rank in. You might know that there are two types of “local search”: (1) the Google+ Local, AKA … [Continue reading] about The One Truth about Local SEO I Wish Everyone Understood