The Last Local SEO Guy You'll Ever Need
Here’s the slide deck from my recent talk on Local U Advanced Virtual (a great event if you’re trying to sharpen your local SEO sword). It’s about things you can try if it seems your rankings have fallen and can't get up. Though you can buy the … [Continue reading] about Tanking Local Rankings? How to Turn Them Around If They’ve Gone Down
What effects does time have on your business’s local visibility? What happens when you turn away - when you spend all your time on things other than SEO? A lot can happen, and most of it isn’t good. As with anything else, your position can decay … [Continue reading] about Dry Rot in Local SEO
This story should interest you if you’ve got a service-area business and noticed anything strange with your Google Business Profile page, if you suddenly can’t find your page when you search for it, or if you’re weighing the pros and cons of hiding … [Continue reading] about Bug Messing with Service-Area Google Business Profiles: Page Removed But Reinstated Once Address Is Shown Publicly
We talk about ranking factors a lot, but not much about systems. Your business’s local visibility depends on the ranking factors tilted in your favor, but you can’t get more factors tilted in your favor without systems that help you learn as you … [Continue reading] about Testing in Local SEO: How Can You Do It and Not FUBAR the Business?
Either you’ve got multiple business locations that you want to rank well throughout as much turf as possible, or you’ve got one location and the same goal. You may be somewhat more focused on the Google Maps / 3-pack results, but you also want the … [Continue reading] about Local SEO Steps That Help 1 Location vs. Multiple Locations at Once