What effects does time have on your business’s local visibility? What happens when you turn away - when you spend all your time on things other than SEO? A lot can happen, and most of it isn’t good. As with anything else, your position can decay … [Continue reading] about Dry Rot in Local SEO
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Bug Messing with Service-Area Google Business Profiles: Page Removed But Reinstated Once Address Is Shown Publicly
This story should interest you if you’ve got a service-area business and noticed anything strange with your Google Business Profile page, if you suddenly can’t find your page when you search for it, or if you’re weighing the pros and cons of hiding … [Continue reading] about Bug Messing with Service-Area Google Business Profiles: Page Removed But Reinstated Once Address Is Shown Publicly
Testing in Local SEO: How Can You Do It and Not FUBAR the Business?
We talk about ranking factors a lot, but not much about systems. Your business’s local visibility depends on the ranking factors tilted in your favor, but you can’t get more factors tilted in your favor without systems that help you learn as you … [Continue reading] about Testing in Local SEO: How Can You Do It and Not FUBAR the Business?
Local SEO Steps That Help 1 Location vs. Multiple Locations at Once
Either you’ve got multiple business locations that you want to rank well throughout as much turf as possible, or you’ve got one location and the same goal. You may be somewhat more focused on the Google Maps / 3-pack results, but you also want the … [Continue reading] about Local SEO Steps That Help 1 Location vs. Multiple Locations at Once
21 Local SEO Moves & Situations I Have Never Seen a Business Penalized for
All kinds of actions and events can set you back in the Google Maps 3-pack, the organic results, or both: Google Business Profile pages that get removed, having a location in the same building or complex as a bunch of your competitors, hosting or … [Continue reading] about 21 Local SEO Moves & Situations I Have Never Seen a Business Penalized for