The Last Local SEO Guy You'll Ever Need
CrazyEgg is like night-vision for your website. It’s an inexpensive, easy-to-install tool that shows you where visitors click, how far down the page they scroll, and much more. I’ve used it years, on my site and on clients’ sites. I recommend it … [Continue reading] about 10 Ways to Use CrazyEgg for Smarter Local SEO
I've seen Yelp's advertising pitches and other pitches for years. But this email I just got from Yelp HQ this afternoon is new: The link just takes me to my business dashboard, where I see Yelp's estimate of traffic to my Yelp page, … [Continue reading] about New Spammy Emails from Yelp to Business Owners
Over the past day, people in different parts of the US and the world have reported seeing phone numbers return to Google's 3-pack of results. Here in Red Sox land, I didn't see any phone numbers until now, but now I'm seeing phone numbers and full … [Continue reading] about Phone Numbers AND Addresses Return to Google Local 3-Pack Results
Groupon, long infamous for its daily deals, has let non-deal-offering businesses get listed for about a year now. But Groupon’s “Merchant Pages” sounded like a real hassle to claim, and you’d have to run a gauntlet of advertising pitches that only … [Continue reading] about Groupon Gets (More) Serious about Local Listings: How to Get Listed without Offering a Groupon or Being Pitched
Most business owners know they need online reviews if they want to get more customers. Some of them have actually tried to get happy customers to speak up. Very few get anywhere. Even if the business owner makes a reasonable request at an … [Continue reading] about 60+ Questions to Troubleshoot and Fix Your Local Reviews Strategy