The Last Local SEO Guy You'll Ever Need
Even the obvious benefits of great customer reviews are almost too many to count. To wit: They take a little pressure off your site to “convert,” because visitors arrive largely pre-sold. They can help you eat up more of page one of … [Continue reading] about The Ridiculous Hidden Power of Local Reviews: Umpteen Ways to Use Them to Get More Business
Google’s local-business pages of yore offered many ways to blow up your rankings - in the good sense or the bad sense. Lots of customizable fields you could stuff full of keyword powder and watch go “boom.” In recent years, though, Google has … [Continue reading] about Your Google My Business Page in 2017: How Hard Is It to Mess Up?
I’ll never say you need to hire me or anyone else. If your goal is to reach more customers/clients/patients in the local search results, you may or may not benefit from a third party. I often tell clients and others that they should farm out as … [Continue reading] about Dumbest Reasons to Hire a Local SEO Company or Person
Update 2/14/17: Google eventually removed the review, after keeping it up for 3-4 days. I suspect that, as I requested, enough readers flagged it down. Just to see if Google would do anything. Thanks to Glenn Gabe for alerting me. Now I have a … [Continue reading] about I Wrote a Google Review of My Own Business. What Did Google Do?
Let's say you're considering renaming or re-branding your business. Part of that will involve renaming your online "local" listings - including Google My Business and Yelp. Easy enough, but what will happen to your reviews? Google's form doesn't … [Continue reading] about If You Rename/Rebrand Your Business, Will You Lose Your Google and Yelp Reviews?