The Last Local SEO Guy You'll Ever Need
There are no “solutions” - only trade-offs. Your task is to pick the trade-off - or the combination of them - that works best for you. That applies to most areas of local SEO and marketing (and life), and it applies to your effort to get more good … [Continue reading] about How Should You Ask for Online Reviews? The Pros and Cons of Each Approach
You’re more likely to get the results you want out of your local SEO effort if you don’t waste time on steps that won’t help, if the work doesn’t drive you crazy and make you stop because it’s not what you expected, and if you don’t hire a company to … [Continue reading] about Dumbest Terms and Concepts in Local SEO
A good way to make it easier for customers / clients / patients to review you on Google Maps is to send them a link straight to the “Write a review” popup. You probably send a shortened URL (like https://goo.gl/qQgbjT), because it’s tidier … [Continue reading] about Using a Shortened URL to Ask for Google Reviews? Goo.gl May Cut You Down
Pull up a Google My Business page that shouldn't be on the map, click the "Suggest an edit" link, and you'll see a new feature: the ability to upload a photo as evidence to back up your request. You don't have to include a photo, but it … [Continue reading] about Photos Now Allowed in Google Maps Spam-Reporting Feature
Adding location extensions in AdWords is a great way to draw more nearby customers, and sometimes to muscle into the paid Google Maps results. All you need is to have a Google My Business page, run AdWords ads in your area, and go through a pretty … [Continue reading] about Use AdWords Location Extensions? Better Make Sure They Match Your Google My Business Info