The Last Local SEO Guy You'll Ever Need
Tracking local rankings is a tricky matter if you’re a business owner or professional SEO, and even more so if you’re a maker of rank-tracking software. Yet a local-rankings tracker called Local Falcon came out recently and already has carved out a … [Continue reading] about The Lowdown on Local Falcon, a New and Different Local Search Rank-Tracking Tool
Google constantly tweaks the local search results, but every now and then makes a change that at least seems big. I’m here to tell you the official shuttering of Google+ is not consequential for local SEO, and that your strategy shouldn’t change one … [Continue reading] about Google+ Autopsy for People Who Do Local SEO: What to Know and What to Do
The jury’s out on how useful Google My Business posts are, but they have promise. I like ‘em so far. They’re quick and easy to create, and they show up in one of the very few areas of the brand-name search results that you can control. The … [Continue reading] about Google My Business Posts Shelf-Life Hack: How to Keep Your Posts from Expiring Soon
Local-business results were plenty visible before. We’ve long seen them in the Maps 3-pack, in the Maps tab, in the Maps app, and in the local organic search results. You or I might say, “The local results are visible enough” or, “OK, we know … [Continue reading] about Suggested Local Search Terms Ooze onto Google’s Default Homepage
Google My Business posts have been around since mid-2017. They seem to have caught on - more than many of Google’s “local business” features have - mostly because the payoff is clear: GMB posts stick out in your brand-name search results, and can … [Continue reading] about Want to Guess How Many Local Businesses Use Google My Business Posts?