People who do local SEO are pretty resourceful at rubbing keywords all over pages they want to rank. They’re less creative with the types of pages they try to get to rank. Often those pages are limited to the homepage, a few “service” pages, and … [Continue reading] about 10 Types of Ninja Pages You Can Sneak up the Local Search Results
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How Can You Tell a Competitor Does Effective Local SEO?
It’s trickier than you think. You can monitor competitors’ rankings and links until you’re cross-eyed. You can study them with SEMRush, Moz, Alexa , and other tools until hens grow teeth. The insights you get from those activities can have … [Continue reading] about How Can You Tell a Competitor Does Effective Local SEO?
Should You Bother Using That New Google My Business Feature?
Google adds, changes, and kills off features at a puke-inducing pace. With the possible exception of AdWords, nowhere is the pace of change faster than in Google My Business. For local SEOs and others who (try to) keep up with this stuff, one … [Continue reading] about Should You Bother Using That New Google My Business Feature?
Which Local Citation Sources Let You Specify a Service Area?
Just because you set your sights on a region doesn’t mean you’ll rank well there. That’s always been true of the service area you pick for your Google My Business page, so why should you care about the service-area settings on local-search sites … [Continue reading] about Which Local Citation Sources Let You Specify a Service Area?
Google My Business Shakes up Service-Area Businesses: What Has Changed and What to Do
Using Google My Business long has been a murky matter for owners of service-area businesses. Most people have wondered what kinds of addresses are eligible, how many GMB pages they can have, whether to “hide” their addresses from showing publicly, … [Continue reading] about Google My Business Shakes up Service-Area Businesses: What Has Changed and What to Do